What is digital transformation?
Digital transformation improves your engagement with staff and customers, as well as they way you work through the use of technology. Digital transformation adds value to every interaction your business has with people, and makes processes. It boils down to finding ways of changing processes to provide a better customer experience, and using data to enable better decision making.
It’s important to realise that digital transformation will look different for every company – there’s no one-size-fits-all approach.
Many people think that digital transformation is only for businesses that are using old (or no) technology, like pen and paper or fax to keep track of large amounts of data. While that is true, companies using technology to manage their day to day tasks can also benefit from digital transformation by assessing whether or not the way they are working is as efficient as it could be, and if the tech they are using is really the right tool for the job.
It's not just technology
Over time, the way we work becomes antiquated. Digital transformation challenges us to look at the way we work, experiment with new ways of working and embrace failures as a way of learning. This might mean that you need to turn your back on ways of working that have worked well in the past, but are not future-proof. Digital transformation helps a company become future-proof and stay competitive in the marketplace.
The technology is usually the easy part.
Our digital transformation offering
With years of experience working with clients from various industries, and with various levels of technology, we’re confident in our ability to bring any business into the future using modern technology and the culture that comes with it.
We take an iterative approach to any project, and digital transformation is no exception. We’ve developed our own process of analysing requirements, designing and developing a solution and empowering your team to run with it. You can read about it here. Our approach ensures that we find the right problems to solve, and end up with the most appropriate solution to solve them.
